Japanese celebrities reportedly told to avoid mentioning Palworld due to fears of backlash
According to reports, several Japanese celebrities have been told not to discuss Pocketpair's indie hit Palworld, as it could cause problems with The Pokémon Company.
As reported by Tokyo Sports (via VGC), a source connected to a Japanese talent agency claims that the company's talent has been advised to make no public mention of the game. “We have told our talent not to mention Palworld on social media or in public,” the source said. “This was done out of consideration for the Pokémon side as an agency. This decision was made in consideration of future potential collaborations.”
Palworld has seen massive success since its launch last month, but there have also been allegations that Pocketpair copied assets from the Pokémon series. The Pokémon Company has acknowledged the claims and confirmed that it is "investigating" the situation.
Despite the ongoing investigation, development on the title is proceeding as planned, with Pocketpair providing a roadmap for future updates. This includes bug fixes, quality-of-life improvements, and new endgame content like raids.
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