As a member of the HQ Marketing teams and reporting to the VP Communications and the Senior PR Manager, you will be in charge of defining and implementing the PR strategy to raise Gameloft’s awareness in the gaming industry. Working closely with the Global team as well as with our game teams all over the world, you will craft messaging and identify PR opportunities for Gameloft’s games and B2B activities. You will also be responsible for executing the PR strategy for the north American market and maintain and grow our media relationships.

Main responsabilities:

Define and implement the PR strategy to enhance Gameloft's brand awareness within the gaming industry,
Work closely with internal stakeholders and, based on their business objectives, identify relevant topics to leverage in media relations (corporate, games, advertising, licensing, distribution),
Write key messages, press releases, Q&As, etc.; prepare spokespeople,
Serve as the liaison with our external partners (agencies, licensors, institutions, and professional organizations, etc.) during PR activities,
Organize Gameloft events with clients and partners,
Press office: maintain and expand our network of media contacts in North America, manage press release distribution, media requests (interviews, etc.),
Measure campaign results.

Qualifications:

At least 3 years of professional experience in PR or Marketing
Intensive media relations experience in the gaming, tech and advertising industry and a demonstrated ability to handle all types of media, including social media
Outstanding written and verbal communication skills, in French and English
Good abilities in analytics
Easy going and great interpersonal skills
Strong interest in gaming, advertising and technology. Being a gamer is real plus.
Knowledge of the north american market
Bachelor’s degree in public relations, Marketing, Journalism or an equivalent major