As the PR Specialist, North American Football you will support the global PR strategies and how we talk about our Madden NFL and EA SPORTS College Football titles in coordination with the PR leader on the North American Football Integrated Communications team. You will report to the PR Manager, North American Football. You will work with an outside agency and coordinate the development of press materials (press releases, fact sheets, blogs, messaging) and the overall positioning of the press narrative for your titles. You will develop trust with cross functional partners - Brand, Creative Strategy, Production and other marketing team members - through purposeful communications to execute key campaign initiatives. This role can be fully remote or hybrid based in our EA Tiburon studio in Orlando, Florida.
Support the development of the public relations plans for Madden NFL and EA SPORTS College Football in partnership with EA Tiburon and EA SPORTS marketing teams.
Plan, implement and manage strategic PR plans that result in positive coverage and conversations about North American football titles.
Coordinate external-facing communications materials including press releases, messaging documents, blogs, fact sheets and more.
Plan and budget for different PR events, programs and initiatives.
Quickly grow and maintain a healthy relationship with key spokespeople on the Studio and Brand teams.
Coordinate and staff media interviews with Sr. Leaders, and provide interview preparation for each spokesperson.
Measure and provide reports on each PR campaign and their individual campaign beats.
Ensure all Electronic Arts standards and processes are observed and followed.
3+ years of experience in a public relations or integrated communications role, working within the sports or video game industry.
Bachelor’s degree in Communications, Marketing or related field.
Ability to manage numerous projects simultaneously, while prioritizing high-return work.
A self-starter with a passion for storytelling and attention to detail.
Familiar with EA, our games, and the gaming industry.
US COMPENSATION AND BENEFITS
The hourly pay ranges listed below are for the defined geographic market pay zones in these states. If you reside outside of these locations, a recruiter will advise on the hourly pay range for your specific location. EA has listed the hourly pay ranges it in good faith expects to pay applicants for this role in the locations listed, as of the time of this posting. Salary offered will be determined based on numerous relevant business and candidate factors including, for example, education, qualifications, certifications, experience, skills, geographic location, and business or organizational needs.
HOURLY PAY RANGES
California (depending on location e.g. Los Angeles vs. Sacramento): º $32 - $49
New York (depending on location e.g. Manhattan vs. Buffalo): º $29 - $49
Jersey City, NJ : º $36 - $49
Colorado (depending on location e.g. Denver vs. Colorado Springs): º $29 - $40
Washington (depending on location e.g. Seattle vs. Spokane): º $29 - $44
The hourly rate is just one part of the overall compensation at EA. We also offer a package of benefits including paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) to temporary full-time employees scheduled to work 40 hours a week.
About Electronic Arts
Everything we do is designed to inspire the world to play. Through our cutting-edge games, innovative services, and powerful technologies, we bring worlds with infinite possibilities to millions of players and fans around the globe.
We’re looking for collaborative and inclusive people with diverse perspectives who will enrich our culture and challenge us. We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support our people through every chapter of life. We provide comprehensive benefit packages and support for a balanced life with paid time off and new parent leave, plus free games and so much more. Our goal is to provide a safe and respectful workplace that empowers you to thrive in both work and life.
Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.