We are a global team of creators, storytellers, technologists, experience originators, innovators and so much more. We believe amazing games and experiences start with teams as diverse as the players and communities we serve. At Electronic Arts, the only limit is your imagination.

Contract length: 12-month fixed-term contract

Location: Guildford, UK

Working model: can be remote or hybrid, near an EA EU/UK hub

EA SPORTS is one of the leading sports entertainment brands in the world, with top-selling videogame franchises, award-winning interactive technology, fan programmes, and cross-platform digital experiences. EA SPORTS creates connected experiences that ignite the emotion of sport through industry-leading sports video games, including Madden NFL football, FIFA soccer, F1 Racing, NHL® hockey, NBA LIVE basketball, and EA SPORTS UFC.

EA SPORTS & Racing Athlete Marketing Support

  • As an Athlete Marketing Manager you will build relationships with male and female athletes in key markets for our football (soccer) and racing business.

  • You will understand our EA SPORTS marketing goals and support us in building holistic marketing plans for how and when we engage with football and racing talent.

  • You will identify cross-sport integration opportunities in benefit of long-term ambassador relationships and EA SPORTS marketing goals.

  • Tracking and reporting of KPI´s for athlete activations and marketing campaigns will be an important part of your responsibilities.

Relationship Management

  • Foster talent communication & outreach for local marketing opportunities

  • Manage end-to-end talent logistics for shoots and activations.

  • Work with regional campaign and production teams to create and fulfil contractual rights with our ambassadors.

  • Develop documentation to collaborate with international teams of best ways to engage with local ambassadors for marketing services.


  • Local talent marketing plans for our ambassadors

  • Measurement strategies and retro-analysis reports

  • Executional briefs for ambassador engagements

  • Social media plans for ambassadors to support the broader marketing campaigns

  • Support ambassador marketing plans as part of EA Sports brand level programme


  • Great relationship experience to engage with high profile talent and their representation

  • A great level of experience in sports marketing with focus on racing and football

  • An eye towards the future of sport

  • Entrenched in sports culture, lifestyle and trends

  • Multiple year of experience in marketing

  • Ability to manage multiple high profile projects simultaneously

  • Exceptional verbal and written communication skills

  • Succeed in fast paced environments

  • Ability for international travel

About Electronic Arts

Everything we do is designed to inspire the world to play. Through our cutting-edge games, innovative services, and powerful technologies, we bring worlds with infinite possibilities to millions of players and fans around the globe.

We’re looking for collaborative and inclusive people with diverse perspectives who will enrich our culture and challenge us. We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support our people through every chapter of life. Our goal is to provide a safe and respectful workplace that empowers you to thrive in both work and life.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.