Electronic Arts Inc. is a global leader in interactive entertainment. We develop and deliver games, content and online services across platforms. We have a broad portfolio of brands that span the most popular genres.
We exist to Inspire the World to Play. We create extraordinary new game experiences for our millions of players everywhere by bringing together talented people that combine creativity, innovation, and passion. Our mission is to attract and grow a more diverse employee base through the cultivation of our early talent pipeline to shape EA's teams, culture and products. Within Europe, we create an overall enriching experience, empowering interns and graduates with the sense that "EA is where I want to be".
The Challenge Ahead
You will work as part of the brand marketing & communication team based in our Lyon office. This is great opportunity to gain valuable experience working in an international company within the video games industry.
Responsibilities:
Support the Marketing team in daily operations
Work on multiple marketing material adaptation
Marketing translations across all EA SPORTS portfolio
Adaptation of advertising campaigns: TV, Online, Radio and Print across all EA SPORTS portfolio
Adaptation of packaging, product sheets, metadaform and the marketing deck for the French market across all EA SPORTS portfolio
Participation in the preparation of briefs for the agencies (PR, talents, creative production), analysis and implementation of the recommendations
Work on PR activities: Review our localized official press communications materials across all EA SPORTS portfolio (FC, PGA, Madden, NHL) on average 50 per year + Share information and assets with our agencies
Work on Communities activities: collaborate with the French community manager to prep and share relevant information and assets on our owned media channels
Participation in clubs’ partnerships management
Coordination with the departments involved in the product lifecycle (Brand Marketing, Legal, Sales, Retail and Development Studio)
Coordination of our EA SPORTS stocks/merchandising platform
Implement contests, partnerships, promotions and consumer events or press
Track, monitor and manage the marketing brand performances of our local brand activations across the entire lifecycle of our campaign (campaign highlights)
Qualifications:
You are currently enrolled in a Business School or University course +5, with a desired specialization in Marketing
Eligible to work in Lyon, France, without the need for visa/relocation support
Available to start from July 2024
Fluent French and business level English (the assignment includes frequent and regular exchanges with European marketing teams and development teams at the studio)
Desired Skills:
Passion and knowledge of sport and football
Interest in entertainment, influence and video game industry
Knowledge of the main social media platforms
Proficient use of Microsoft Word, Excel and PowerPoint
Photoshop skills or other popular creative software is beneficial
Team player
Take your career to the next level - apply now!
Submit an up-to-date CV along with a cover letter in English which explains why you would like to complete your internship with Electronic Arts and what interests you in this specific role.
About Electronic Arts
Everything we do is designed to inspire the world to play. Through our cutting-edge games, innovative services, and powerful technologies, we bring worlds with infinite possibilities to millions of players and fans around the globe.
We’re looking for collaborative and inclusive people with diverse perspectives who will enrich our culture and challenge us. We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support our people through every chapter of life. We provide comprehensive benefit packages and support for a balanced life with paid time off and new parent leave, plus free games and so much more. Our goal is to provide a safe and respectful workplace that empowers you to thrive in both work and life.
Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.