This job listing expired on Jun 10, 2020
The ASO Marketing Manager is responsible for improving the positioning of our mobile games to increase visibility with players.
Responsibilities
- Developing App Store Optimization (ASO) strategies to ensure easy visibility of relevant apps in all applicable App stores
- Optimizing conversion rates for app download pages by utilizing various content and visual tools.
- Monitoring and tracking app store rankings using the latest analytic tracking tools.
- Creation and analysis of KPI's of marketing campaigns.
- Preparation of reports and proposals for changes, based on objective data.
Requirements
- 2-3 years of successful experience in ASO and SEO.
- Excellent analytical skills.
- A good understanding of the mobile apps and game market.
- Able to manage ASO/SEO/SEM responsibilities of the apps/games.
- Marketing of the games/apps through the internet or any other sources.
- Creating & managing blogs/pages/web links of all the games/apps on social media.
Self-motivated, collaborative, excellent interpersonal skills, and the ability to work within a team
- Work closely within the team and develop cooperative working relationships with all company colleagues.
- A strong passion for games and the gaming industry.
Advantages:
- Successful experience in ASO and SEO with visible improvements in user acquisition and search rankings.
- Previous game production experience