HoYoverse is committed to providing immersive virtual world experiences to players around the world. We have brought fans popular games including Genshin Impact, Honkai: Star Rail, Honkai Impact 3rd, Tears of Themis, and Zenless Zone Zero, as well as a wide range of entertainment content.
Community is at the heart of everything we do. We are devoted to engaging fans and fostering an enthusiastic and inclusive global community.
Pushing the boundaries of imagination, we consistently explore cutting-edge game development technologies.
In the future, we will continue to expand our content production, technology research, and publishing duties through operations in offices in Singapore, Montreal, Los Angeles, Tokyo, Seoul, and other areas.
When you apply to a position with HoYoverse, we will process your personal data. To learn more, please review our comprehensive Global Applicant and Candidate Privacy Policy.
Responsibilities
Player Experience & Insights: Utilize methods such as community observation, surveys, in-depth interviews, and player sentiment analysis (evaluating forum and community data) to deeply understand the preferences and needs of players in target regions. Analyze player behavior and motivations within their local cultural context. Regularly deliver insightful reports to provide actionable, data-driven recommendations for the project team regarding product optimization, localization strategies, and operational decisions
Community & User Management: Manage day-to-day operations and foster engagement across global gaming communities (e.g., Discord). Actively interact with players, aggregate user feedback, and analyze community discussions to proactively flag shifts in player sentiment or potential PR risks. Build strong player relationships to drive community growth, retention, and a strong sense of belonging
Regional Operations Support: Collaborate on Beta testing initiatives for specific language regions. Responsibilities include managing tester access, facilitating player communications, and identifying potential localization or cultural sensitivities. Provide actionable recommendations for cultural adaptation from a localized user perspective
Requirements
Education: Current university student or recent graduate, pursuing (or holding) a Bachelor’s degree or higher.
Language Skills: Professional working proficiency in either English or Mandarin. Basic communication skills in Mandarin are preferred (to collaborate with Chinese-speaking development teams/stakeholders). Proficiency in Japanese or Korean is a plus.
Market Knowledge: Actively follows the Japanese or Korean cultural markets. A strong understanding of local gaming community dynamics and ecosystems is preferred.
Industry Insight: Deeply passionate about the gaming industry, with a solid understanding of player behavior and current market trends.
Cultural Affinity: Passionate about gaming; familiarity with ACG (Anime, Comics, and Games) culture is a plus.
We are an equal opportunity employer that believes diverse backgrounds are key to bringing our concepts to life. If you're looking to play a key role in creating the best immersive virtual world experience for our users, we invite you to join our team.