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Esports Social Media Strategist (SMS) is designed for agile communicators with passion and initiative in driving the esports content and engagement. As part of the Garena Esports team, Esports SMS will explore a never-ending story-telling about our esports ecosystem to our players and fans through innovative campaigns from inside-out. Strong management skill is also essential in this role as Esports SMS continuously create and connect the dots from multiple story’s angles alongside the creative team.

Job Description

  • Lead and manage the day-to-day handling of the esports social media channels, including creative publishing through game platform
  • Craft media and content strategies while collaborating with creatives and esports teams in ensuring the quality of engagement
  • Drive and coordinate the editorial calendar in order to ensure esports brand consistency and clear communications across all platforms
  • Create actionable plans to grow and build the esports fan base across all social media platforms
  • Research and evaluate the latest esports trends and social media techniques, including running social media analysis on esports competitors and communities
  • Performs other duties as assigned

Job Requirements

  • Experienced: Has 1 - 2 years experience of social media handling
  • Social-media savvy: has a solid understanding of social media platforms, market trends, and methodologies, particularly in relation to esports branding and engagement
  • Creative communicator: able to implement two-ways communication with the community through engaging contents with strong copywriting and editing skills for each platform
  • Early adopter: able to actively research and evaluate the "new thing" in the market; and turn it into an impactful social media strategy in a versatile manner
  • Well-organized manager: able to organize all the content and channel management with exceptional attention to details and punctuality
  • Avid learner: has a passion for constant learning in a fast-paced esports environment and rapid social media trend evolution
  • Familiarity of Esport: Has a deep understand and actively follow an esports trend is a plus
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