The Campaigns Operations Specialist helps the global Customer Success team optimize retention and growth of our customer base. In this newly created role, you will be a trusted consultant to our Campaign Managers analyzing email campaigns while leading campaign reporting, analysis, compliance, and quality assurance. You love to design, capture, and map customers' digital signals and translate them into actionable customer insights. You are somebody who aspires to understand customers' needs and help them succeed by improving the user journey. In this highly visible role, you will collaborate with Digital Growth Marketers, Customer Success Advisors, Business Analysts, Demand Generation, and Product Marketing on shared deliverables and timelines.
The Unity community is a large, diversified and active customer base that spans world-class game developers, architects, car designers, ad agencies, movie directors, and many more. This global role is key to helping Unity build our growing Customer Success organization. Join us and make a big impact at scale!
Responsibilities
- Manage campaign data and measurement for the digital customer success team.
- Track results to optimize campaign performance across products and user segments.
- Help the Customer Success team ideate, produce and execute compelling and results-driven campaigns based on your reporting and analysis.
- Own email execution efficiency and quality, continuously driving optimization through data analysis.
- Maintain the email calendar, ensuring an optimal user experience.
- Own all the elements of the campaign dashboard and trend analysis.
Requirements
- Understanding of email marketing concepts, audience segmentation, performance, metrics, data integration, A/B testing, tools/technology, and email best practices.
- Marketing experience, including hands-on experience with marketing technologies.
- Comfort and experience working with Eloqua (or similar), Gainsight, Uberflip, Motiva.
- Familiar with SQL queries.
- Understand large-scale campaigns and have a proven ability to break them down into actionable reports.
Bonus Points
- Background in Research and Qualitative/ Quantitative result analysis
- Strong SQL and Excel skills
- Experience with predictive modeling techniques and accomplished in use of one of the statistical software packages like R, SAS or Python machine learning modules
- Prior experience in a Customer Experience role
- Understand Game Development and real-time 3D creation
About Unity Technologies
Unity is the world's leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity's platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices.
The company's 1,400+ person research and development team keeps Unity at the forefront of development by working alongside partners to ensure optimized support for the latest releases and platforms. Apps developed by Unity creators were downloaded more than three billion times per month in 2019 on more than two billion unique devices. For more information, please visit www.unity.com.
Unity is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. Therefore, we provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.
Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Unity does not accept unsolicited headhunter and agency resumes. Unity will not pay fees to any third-party agency or company that does not have a signed agreement with Unity.
