This job listing expired on Nov 12, 2021
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The Role

JOB SUMMARY:

The Marketing Specialist will be responsible for the overall marketing efforts related to Tier One’s The Gaming House project from the pre-production business and marketing strategy up until its completion and public release. You will be working closely with the sales team in determining the sellability of the project and its assets, as well as providing data-driven insights regarding the potential target audiences.

DUTIES AND RESPONSIBILITIES:

  • Develop and Implement marketing strategies and activities to achieve the objectives of the project
  • Conduct market research to find out about current trends and market opportunities
  • Promote brand/project awareness through marketing efforts
  • Brainstorm and develop ideas for creative marketing campaigns
  • Regularly collaborate with internal teams like creatives and sales to develop and monitor strategic marketing initiatives
  • Plan and execute initiatives to reach the target audience through appropriate channels
  • Analyze and create reports on the performance and efficiency of campaigns marketing plans, campaign results, and project recommendations
  • Develop and create marketing materials, such as sales and product collateral, while ensuring brand guidelines are met
  • Provide feedback and data to the Sales Directors and VP of Commercial Partnerships regarding the marketing performance of the project
  • Assist in outbound or inbound marketing activities
  • Liaise with external vendors to execute promotional events and campaigns

Ideal Profile

QUALIFICATIONS

  • Bachelor’s Degree in any related field
  • At least 3-5 years of experience in Marketing
  • Good communication skills
  • Proficient in the English & Tagalog to fulfil requirements in required markets
  • Can work with people from various cultural backgrounds
  • Organized and detail-oriented
  • Ability to create and foster productive and engaging relationships
  • Familiar with powerpoint or other presentation software
  • Can perform duties under pressure
  • Solid knowledge of digital advertising platforms
  • Knowledgeable in Esports

What's on Offer?

  • Gaming work culture
  • Join a market leader within Media & Entertainment
  • Work alongside & learn from best in class talent