This job listing expired on Apr 23, 2021
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The Retail Ecommerce Marketing Manager role will take ownership of online retail marketing for North and South America to drive sell-through at our major retail partners which include Best Buy, Walmart, and Target. The candidate in this role must have a strong consumer retail marketing background and thorough understanding of digital marketing tools and tactics.

Essential duties and responsibilities:

  • Develop digital marketing programs to drive sell-through of Razer products to consumers.
  • Work closely with channel partners to create messaging to build brand awareness and drive purchase intent.
  • Partner with sales to profitably expand Razer's digital retail footprint.
  • Monitor ROAS (Return On Advertising Spend), and other performance metrics.
  • Help retail partners establish KPIs to measure marketing activity effectiveness.
  • Maintain working knowledge of best practices in marketing.
  • Identify and reach out to potential affiliates to support retail programs.
  • Research and formulates ways to optimize user experience.
  • Drive allocation of channel marketing funds to deliver the best ROI and deliver share growth.
  • Travel as needed – approximately 15% of the time.

Qualifications:

  • Bachelor's degree in Marketing, Business, or related field, or equivalent experience.
  • 5 years of work experience, with 3 years in ecommerce marketing.
  • Proficient in Microsoft Office, especially spreadsheets, database and reporting tools.
  • Demonstrated success in leading results-oriented retail ecommerce marketing programs and initiatives.
  • Experience with retail/online merchandising.
  • Strong analytical skills and ability to deliver a compelling actionable narrative.
  • Excellent verbal and written communication skills.
  • Presentation creation and delivery skills for internal and key account facing audiences.
  • Team player with ability to work cross-functionally.
  • Ability to prioritize multiple functions and tasks.

About Razer

Razer™ is the world's leading lifestyle brand for gamers.

The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities. With a fan base that spans every continent, the company has designed and built the world's largest gamer-focused ecosystem of hardware, software and services.

The award-winning hardware of Razer includes high-performance gaming peripherals, Blade gaming laptops and the acclaimed Razer Phone.

Razer's software platform, with over 50 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).

Razer services include Razer zGold, one of the world's largest virtual credit services for gamers, which allows gamers to purchase virtual goods and items from over 2,500 different games.

Founded in 2005 and dual-headquartered in San Francisco and Singapore, Razer has nine offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).