Marketing Manager (6-month Contract)

This role will provide holistic planning, project management and coordination of marketing activations for EAX products and services. This role serves as the POC on all EAX marketing activations and partners with individual franchise and channel teams to integrate relevant EAX beats into their franchise campaigns and marketing. This role reports to EAX Brand Sr Director.

Key Responsibilities

• Plan, project manage and coordinate execution of EAX marketing for EA Play service beats and Origin/EA Desktop
• Directly lead service-level beats and partner with franchise marketing to support execution of franchise-specific beats
• Ensure cohesion across franchise and regional teams
• Lead weekly CFX meetings and follow-ups to track beat readiness, evaluate risk and opportunity, escalate and help resolve barriers to timely
• Manage agency for marketing communications, ensuring execution is on-brief
• Provide campaign tracking and performance data