We are EA - the world’s largest video game publisher. Our teams build meaningful relationships with hundreds of millions of players around the world who love our games. We aim to be the best at meeting players where they are and supporting them throughout their journey with EA. Our teams develop the strategic vision of our products, run outstanding multi-channel campaigns, build global engagement across all touchpoints, develop global insights, and propel sales and global publishing. We understand the dynamic global landscape so we can bring relevant content, promotions, and help to players anywhere.
The Mobile Business Planning Analyst is part of the Asia Commercial team focused on the enhancement of EA's commercial activities, delivering revenue forecasts and insights. You will partner with Mobile Demand Planning, SDI & FP&A teams to align on forecasts to ensure forecast accuracy and market intelligence is captured. You will also provide competitive and market-based reporting that enhances the commercial performances. You will report to the Senior Planning & Intelligence Manager.
You will lead mobile game revenue forecasts for multiple titles
Leverage mobile games experience to drive a high level of autonomy and provide support for our team of revenue analysts
Work directly with game analysts, product managers, marketing, publishing and finance to establish collaborative forecasts with aligned assumptions
Evaluate revenue opportunities for regional commercial/marketing executions leveraging market best practices and competitive information including pricing, UA, localization, culturalization and regional live ops
Forecast market potential for future product releases utilizing internal and external market information
Influence live service planning and merchandising for mobile games that reach millions of players weekly
Support additional ad hoc analysis utilizing standard and custom mobile game metrics
5+ years of experience forecasting revenue, with 2+ years in mobile gaming (or vice versa)
Excellent Excel skills including pivot tables, vlookups, index+match, charts and graphs
Working knowledge of SQL, data visualization software package (e.g., Tableau or R packages) & PowerPoint
Key Performance Measures
Successful delivery of projects supported by compelling presentations and thorough, insightful analysis
Supporting the commercial team to exceed Plan revenue
Support timely and accurate commercial risk and opportunities framework
About Electronic Arts
Everything we do is designed to inspire the world to play. Through our cutting-edge games, innovative services, and powerful technologies, we bring worlds with infinite possibilities to millions of players and fans around the globe.
We’re looking for collaborative and inclusive people with diverse perspectives who will enrich our culture and challenge us. We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support our people through every chapter of life. We provide comprehensive benefit packages and support for a balanced life with paid time off and new parent leave, plus free games and so much more. Our goal is to provide a safe and respectful workplace that empowers you to thrive in both work and life.
Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.