University of Miami
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Global Esports Management Course

The Global Esports Management Course from the University of Miami is an online, self-paced program for people seeking to better understand and succeed in esports.

Grounded in academic rigour and augmented with real-world applications, the course includes video Q&As with professional lecturers and a high-level esports executive.

Taught in English, but with Spanish and Mandarin subtitles and content translations available, this program was created to help you turn your passion into a career.


Students will learn the core principles of esports success from expert teachers that have published over 100 peer-reviewed articles, 12 books, and have been cited 2,000+ times!

  • Introduction to Esports

    Learn about the global business of esports with Paul Resnick.

  • Esports Marketing

    Learn what makes esports marketing unique with Dr. Warren Whisenant.

  • Esports Sponsorships

    Learn to navigate the world of esports sponsorships with Dr. Windy Dees.

  • Esports Events

    Learn how the business of esports events works with Dr. Erin McNary.

  • Esports Communications & Media Relations

    Learn why esports has expanded so rapidly with Dr. Tywan Martin.


Upon successful completion of the course, students will receive a digital professional development badge from the University of Miami for use on resumes and social media, plus:

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    One-to-one resume and cover letter support from our expert team here at Hitmarker

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    Two years free admission to the University of Miami’s Global Sports Industry Conference

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    Networking opportunities with industry professionals, fellow students, and alumni

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    One year of access to quarterly webinars covering both sports and esports business