We are seeking a media professional who is a creative problem-solver, excellent storyteller, collaborative, builds trust with partners, eager to learn by embracing diverse perspectives and wants to build and share media knowledge while on the job.

The ideal candidate is a thought leader with a proven track record in using data, digital trends and consumer insights to identify, understand, and authentically engage WoT communities through different platforms. If you have a passion for video games, social media, insights, analytics, and a desire to drive change by seeing ahead of the curve, you might be just the person we need.

Reports To

Head of Marketing Operations, World of Tanks PC

What will you do?

Build, plan and implement global media strategy for WoT, with strong focus on new user acquisition in accordance with Product marketing KPIs
Work in a challenging, dynamic & international environment
Identify paid channels strategy and success metrics, propose most efficient media budget distribution and ongoing optimization approach
Work with global and regional marketing teams to support Product seasonal publishing activities and marketing campaigns
Be responsible for cooperation with internal and external media agencies for smooth campaigns planning, management and reporting
Minimize cost per user acquisition and winback, while keeping high quality of the traffic in terms of conversions, retention and revenue
Propose actions for increasing organic traffic
Establish a process for online campaigns daily monitoring and immediate response
Track and analyze campaign and channel ongoing performance against defined KPI’s and report to internal stakeholders, providing actionable insights for the future
Help establish WoT relationships with media owners, fair terms and highly responsive account management
Stay up to date with latest technologies and best practices

What are we looking for?

Deep understanding of digital landscape, media, trends and online consumer behavior
High intellectual capability, combined with commercial aptitude
Project management skills with a good consideration for timings and managing risks in a dynamic environment
Strong oral/written communication, collaboration & influencing skills (must be able to both educate and gain consensus with internal partners and decision makers)
Ability to work unsupervised when needed, with high level of self-motivation
Team player willing to get stuck in and roll their sleeves up
Ability to track KPIs and analyze data to build narratives that help optimize performance
Pro-active in pursuing new opportunities, ideas, platforms, etc.
Fluent in Russian and English.

About Wargaming:

Wargaming is an award-winning online game developer and publisher headquartered in Nicosia, Cyprus. Operating since 1998, Wargaming has grown to become one of the leaders in the gaming industry with 5,500 employees and 18 offices spread worldwide. Over 200 million players enjoy Wargaming's titles across all major gaming platforms. Our flagship products include the free-to-play hits World of Tanks and World of Warships, as well as World of Tanks Blitz — the critically acclaimed mobile tank shooter with cross-platform support.

A career in our company is always an interesting challenge, as well as the experience that you gain working together with world-class experts.

Are you up to the challenge?!

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