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Scuf Gaming International

Esports Marketing Manager

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Scuf Gaming International
πŸ‡ΊπŸ‡Έ Suwanee, GA

Description: SCUF Gaming, a rapidly growing and innovative Gaming Technology Company Located in Johns Creek/Suwanee, is seeking a Esports Manager to join our Partnerships and Marketing Team.

Responsibilities:

  • Responsible for executing high impact esports programing across top performing controller base communities.
  • Design and implement a high touch campaigns with Leagues, Teams and Pro Players across streaming and social media platforms that grow and support our community.
  • Collaborate with the Social Media and Influencer teams on social campaigns. Ensure community team is engaging with esports community, pro players and teams.
  • Leverage esports channels to deliver on the global brand vision and new product launches.
  • Support event executions, livestreams, tradeshows, partner promotions, and tournaments as well as other esports programing to share our product benefits.
  • Manage reporting and perform analysis on the rapidly evolving esports competitive market across partnerships, streaming networks/platforms, social media, internal systems and community discussions: including analyzing key performance data, industry trends, and emerging opportunities.
  • Build strong relationships with pro players, amateur players and teams. Identifying top talent to champion brand campaigns.
  • Build and maintain our esports presence in FPS games and continuing to source new pro talent in new game titles.
  • Able to work weekends as needed for events.

Qualifications:

  • 3-5 years of experience in brand relationship management, esports industry, consumer brands/products or corporate agency setting.
  • Knowledge of the gaming and esports ecosystem, live streaming platforms and esports communities on Twitter, Twitch, YouTube, Facebook, Discord, TikTok and live events.
  • Interest in Esports Leagues that SCUF is involved in: Call of Duty League, eMLS, NBA2K, FIFA, APEX, Fortnite, Rocket League and Esports Pro Scene
  • An enthusiastic, can-do attitude and excitement to create innovative and unique concepts.
  • Proficiency with Microsoft Office, including PowerPoint, Keynote, Adobe Reader
  • Ability to evaluate performance data and deliver insights based on agreed upon metrics/KPIs
  • Detail-oriented, self-directed skills including ability to manage multiple tasks and projects simultaneously, including adaptability to fluid and last-minute changes
  • Excellent verbal & written communication skills

*Remote Work Not Available