Riot Games was founded in 2006 by Brandon Beck and Marc Merrill with the intent to change the way video games are made and supported for players. In 2009, Riot released its debut title League of Legends to worldwide acclaim. The game has since gone on to become the most played PC game in the world and a key driver of the explosive growth of esports. Players are the foundation of our community and it’s for them we continue to evolve and improve the League of Legends experience. Riot Games is headquartered in Los Angeles, CA and has 23 offices worldwide.

As a Communications Manager, you will lead projects that harness Riot's creative energies to engage players in China with a deep understanding and appreciation of the Riot Games brand. You'll be working closely with a team of fellow gamers and creative professionals, you will develop a variety of publishing efforts and see them through the execution of key campaigns that bring value, excitement, and trust to the players of China. You’ll work closely brand, eCommerce, communications, production, creatives, and our partner teams as well as third-party vendors to bring engaging experiences to more players in China. You’ll collaborate with stakeholders from across the company on the best way to promote and publish the game to the needs of Chinese players.

Responsibilities:

Create campaign strategies in partnership with local/central communications team and different stakeholders that hit the mark in culturally‐relevant ways for players
Develop and execute key communications projects and follow through in every step of execution working with internal teams, partner teams, and third‐party vendors to deliver value and excitements to players in China
Ensure that locally developed marketing and communications assets are of the highest standard and representative of a player‐focused approach that fit our IP and brandings.
Establish and use KPIs to measure and consistently help to improve marketing performance
Track content performance and player sentiment as a day habit, compile analytics to better inform how well different contents reach, inform and engage players thus further improving the content strategy
Maintain and evolve the core brand of our games from a Communications perspective, formulating a long‐standing connection with our players through communications brand building and expansion
Be an expert on China players and China Gaming industry, and act as a nexus of publishing knowledge and communications.

Required Qualifications:

Well‐honed marketing expert with at least 5 years of experience in marketing/communications/PR, demonstrating success in establishing best practices, analysis, and trends, product positioning, creative and media strategies, PR and promotions
Speak and write fluent English and Chinese while having in‐depth knowledge about the Chinese gaming industry; phenomenal communicator, not only can speak your mind directly, can layout the logics behind; persuasive towards internal stakeholders as well as external partners
Have the ability to see the big picture and utilize your suite of skills to level up your team's creative ideas; you back up the strong marketing instincts with meticulous analysis, metrics, and statistics
Able to think and contribute broadly, across a number of publishing sub‐disciplines and functions, but also able to dive deeply into brand management and development.
Show strong strategic thinking, being able to make decisions from a macro perspective considering your partner and the market ecosystem; but at the same time, you show the same attention to details because you know that it is the details that make the difference.
Understand die-hard fandom and can empathize with our most avid players; you know the importance of listening to player needs because
Common Sense is not that common. You must have the good common senses to decide in a short period and make responses in a reasonable timely manner
Passion in Gaming: You’re a gamer with deep passion in one or more competitive genres and you use your gaming experience to connect with and represent players as a gamer yourself; as a gamer who loves marketing you’ll stay on top of what is happening across all platforms and genres and analyze industry brand campaigns