As an early supporter of gaming and e-sports, Red Bull will further increase its presence because we find new consumers by helping establish local talents on a global stage. The E-Sports Manager will drive his/her local strategy through a structured program of activities and around the country / region consumer needs. He/She has full content + budget responsibility for everything happening around e-sports in his/her market. He/She will identify and nurture local e-sports talents and will design and deliver innovative and sustainable esports events according to global strategy and to local consumer needs. He/She has to be creative, innovative, following and predicting trends in E-Sports on a daily basis. He/She understands and respects the brand values and the goal of each of our action from marketing perspectives. He/She works as a hub in the Red Bull Marketing world. Centralizing, organizing, approving every local e-sports activity and making sure it fits with the local needs.

DEVELOP THE NATIONAL ESPORTS AND GAMING STRATEGY

Build and roll-out a long term local strategy to make Red Bull the N°1 beverage in gaming / e-sports.
Centralize the needs and ensure smooth and fair relations with every Red Bull department interested into esports.
Be responsible for the creation /execution of E-sports Events and set-up local / national activation with full support and expertise of events team.

LEAD E-SPORTS AND GAMING PLAN

Lead the gaming and e-sports activities in his/her market.
Set-up strategic partnerships to ensure the presence and visibility of the brand in e-sports and gaming.
Has to work hand in hand with his/her local athlete manager to discover and partner with new talents and potential athletes.
Interact with third party events, local athletes and teams, publishers, media in the industry to build a local e-sport eco-system and maximize the impact of the program.
Regular updates with International E-Sports team.
Responsible for the up to date information about his responsible athletes / events or supported series on SportsNet.
If required, be available to support his / her team for the execution of Sport Events.
Champion innovation and creativity by inventing new event, athlete branding and project ideas and transforming them into credible concepts.

YOUR EXPERIENCE INCLUDES

Demonstrable understanding of his / her local gaming and e-sports scene, with in-depth knowledge of popular and emerging titles, consumer behavior and trends.
Strong relationships within the industry including publishers, events’ organizers, teams, athletes, media partners.
Strong team player and excellent communicator / connector.
Ability to design and organize projects of all scales, lead project teams and follow a 360 degree marketing and organization approach.
Strong project leader and used in result-orientated, independent success delivery. Decision maker.
Creative, innovative, open-minded, self-conscious
Friendly, loyal, responsible, stress-resistant, calm
Bachelor's / Master degree in sports, economy, media or other similar fields
Native level of Italian and fluent in written and spoken English

In your cover letter, please include an explanation of why your experience is specifically relevant to this role at Red Bull. We want to see your personal style – what makes you tick and why you think your next opportunity is here with us.

Red Bull is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We welcome applications from all members of society irrespective of age, sex, disability, sexual orientation, race, religion or belief.