Getting onboard Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :
The Latam Marketing Analyst is the planner and executor of the marketing campaigns and efforts to support branding, reach, engagement and interaction with the target audiences in the region. The role is to plan and manage campaigns with online ads, influencers, social media and all points of contact with the consumers. Our brand is our most valuable asset and we need someone that understands and cares about it for both Portuguese speaking region and Spanish speaking region of Latin America, managing agencies across the territories. The Marketing Analyst for Latam will work with sales and other teams to achieve the goals for the region.
- Collaborate with Marketing Manager to grow and develop sales for the Latin America Hispanic countries as Colombia, Bolivia, Chile, Ecuador, Peru, Argentina and all other countries except Brazil.
- Manage assistant to achieve results.
- Work with marketing team to position Razer Gold in Colombia, Bolivia, Chile, Ecuador, Peru, Argentina and all other countries in the region as the unique global and local game currency.
- Plan and execute the process of scout, negotiate, sign and excel results in all retailers, channels, distributors, resellers, payment methods and related deals to foster sales in the Hispanic Latin America region.
- Play as a relevant source of information to identify, select and facilitate negotiations with relevant marketing channels as media outlets, relevant influencers, portals, shows online marketing, sponsorships, social media, esports, retail and point of sale marketing to support sales.
- Support launch and growth Razer Gold with relevant game titles and channels in the region, by putting together strategic project to go live and cooperate with marketing team to build a solid launch and maintenance campaign.
- Help to create, scope, brief and coordinate marketing campaigns to achieve sales goals in partnership with merchants, channels, resellers, payments methods and retailers.
- Work together with esports and account management teams to run esports tournaments in the region embracing all related activities to foster the events success with our merchants.
- Help Business Development team to attract and secure relevant AAA game companies to embrace Razer Gold as its payment solution for the region.
- Support launch and growth of Razer Gold with relevant game titles in the region.
- Help marketing team to select sponsorships, influencers, online media, social media advertising across the region.
- Organize and manage approval and delivering of scoped contracts, promotional calendar and deliverables optimizing investments bringing desired objectives
- Support to control marketing budget across the region and achieve outstanding ROI in all sales/marketing efforts.
- Help to consolidate all aspects of sales from offer definition, purchase flow, usability, retail experience, ecommerce funnel, from briefing to reporting collaborating in a solid trustable relationship with multiple agencies and multidisciplinary teams across the region.
Pre-Requisites :
- BA/BS degree in marketing, advertising, public relations, branding or related field, or equivalent experience.
- 3 years or more in social media, ad buying marketing experience
- Fluent in English and Spanish
- ROI and analytics oriented
- Experienced in managing multiple agencies across regions
- 1+ years in payments, gaming or entertainment industry experience is a plus
- Able to work in big companies with a startup taste
- Proactive, dynamic, and analytical
- Attention to details and ability to multitasking
Are you game?
