This job listing expired on Sep 17, 2022
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Getting onboard Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

At Razer, you will be at the forefront of the most exciting industry in the world—video games, undertaking the greatest mission of all: bringing gamers closer to the games they love. With fifteen offices and three R&D labs worldwide, you will be part of a global team that transcends time zones and geographical boundaries. You get to enjoy working in an environment that values transparency and collaborative effort. Most importantly, both work and play are equally important to us.

We are seeking an Director, Product Marketing, who can drive Hypergrowth in under-penetrated categories. You will be implementing growth plans for streaming products, global product launches, go-to-market (GTM) activities, competitive intelligence and positioning of Razer products. You are business focused and obsessed with growth, with aggressive sales and marketing growth strategies to outmuscle competitions and to lead in the market. This role will require you to be creative, strategic, and organized as it will require you to work across multiple teams including regional sales, supporting functions, product design and engineering.

Reporting to VP Sales & Marketing Growth, you will be responsible for commercialization of products, ensure product marketing collaterals and product GTM preparedness are ready for our sales and marketing teams to execute on. At the same time, you will partner closely with marketing communications team on content and PR to generate awareness and ensure strong adoption of Razer products in the region, expansion of market share and successful product launches across the region.

Responsibilities

  • Lead a small team of Product Managers to execute product marketing and growth strategy, including value propositions delivered to customers
  • Be a subject matter expert responsible for being an evangelist and support Global Marketing pipeline targets and revenue to increase market share
  • Revenue and market share responsibility including managing marketing budgeting & ROI
  • Own and drive go-to-marketing strategy and launch execution of our product portfolio, features and benefits that drive impact
  • Work closely with the Sales and Marketing teams to plan and develop integrated global marketing programs to drive awareness, PR, inbound and outbound demand generation, sales acceleration, and localization
  • Lead and shape the market with innovative market offerings, delivering competitive advantage, upholding the brand promise, and delivering a positive customer experience
  • Understand and evangelize for the needs and motivations of our customers, actively identifying gaps and opportunities to better serve the audience

Requirements

  • Degree in Marketing or Business with minimally 8-10 years progressive experience in product marketing
  • Good business acumen, sales-focused, responsive, creative, strategic, proactive, and hands-on, with the ability to translate data and insights into strategy and action plans
  • Strong leadership skills with track record in building and managing a high performing team
  • Strong budget management and reporting skills
  • Strong stakeholder management skills and strong presentation, written and verbal communications skills. Ability to communicate conceptually and tactically – including strategy, planning, data insights and execution details
  • Expert knowledge of hardware and software game industry trends
  • Self-starter with demonstrated ability to manage, collaborate, leverage, and thrive in a fast-paced matrix environment