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Director, Marketing & Business Development

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๐Ÿ‡ธ๐Ÿ‡ฌ Singapore

Getting onboard Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Do you love video games? We are looking for a passionate gamer to become our next Director of Marketing & Business Development for Razer Software.

Work with passionate teams to expand our global gamer ecosystem with over 170M+ users. The Razer software ecosystem connects our amazing hardware and innovative software with video games and digital platforms on both PC and mobile, world-wide. The Director of Marketing for Razer Software would be responsible for setting the marketing vision and customer messaging for Razer Software.

  • Lead the user acquisition strategy for Razer Software
  • Create a marketing communication strategy for Razer Software including advertising, events and public relations
  • Develop and implement marketing launch plans to align with product team objectives and set success metrics for marketing teams
  • Coordinate cross-company initiatives with a variety of stakeholders including Razer hardware, services, sales and global marketing teams
  • Monitor and evaluate the effectiveness of each marketing campaign
  • Work with Global Business Development teams to grow Chroma RGB ecosystem through partnerships with game developers and hardware partners
  • Collaborate with Big Data team to drive features needed for ecosystem growth and data driven decision making
  • Be responsible for managing the marketing budget and approval processes

Pre-Requisites :

  • Bachelor or Masterโ€™s degree in Marketing with 8-10 years of relevant marketing experience with proven track record of success in PC/mobile software
  • Solid expertise and experience in execution of marketing strategies and campaigns in both a strategic and tactical sense
  • A strong self-starter mentality and the capability to build relevant connections with internal & external stakeholders
  • Ability to work smart in a fast-paced, ever-changing and high-growth environment
  • Curiosity to discover new marketing trends and to know what our competitors are doing in our industry
  • Strong interest in tech product and gaming industry is a plus
  • Excellent communication skills - both verbally and in writing
  • Passionate about video games

Are you game?