At the core of Psyonix and Epic’s success are talented, passionate people. Epic prides itself on creating a collaborative, welcoming, and creative environment. Whether it’s building award-winning games or crafting engine technology that enables others to make visually stunning interactive experiences, we’re always innovating.
Being Epic means being a part of a team that continually strives to do right by our community and users. We’re constantly innovating to raise the bar of engine and game development.
What you’ll do
The marketing department continues to build out its team in order to maintain and expand its ability to support Rocket League's ongoing initiatives, as well future Psyonix projects including Rocket League: Sideswipe. The role would create a dedicated resource to all copy and messaging development needs within the marketing department.
The marketing copywriter will manage and oversee all written copy in conjunction with the other marketing team members, reporting to the Director of Marketing. The role entails daily oversight and management of 1st Party, social, web, paid media, influencer and marketing video/vis ID creative copy needs. The role also includes collaboration with cross-functional publishing teams including Creative Services and Communications. Additional work includes coordination with localization and various versioning and creative vendors.
In this role, you will
- Oversee all marketing-driven written content activities for the Rocket League websites, platform storefronts, metadata and ancillary copy as needed.
- Work with the marketing team to develop messaging and positioning statements for all Go-To-Market plans.
- Assist and collaborate with Creative Media to deliver copy for key art, infographic and trailers/videos.
- Collaborate with social media and marketing teams to optimize copy and messaging for all channels, including Instagram, TikTok, Twitter, Facebook and YouTube.
- Coordinate with localization teams to ensure timely delivery of localized copy for necessary marketing materials across web, social, art suites and video.
- Work closely with the marketing and communications teams to develop a consistent and creative copy voice that reflects campaign initiatives and the wider Rocket League brand voice.
- Target search engine optimization with all content; including the use of specific keywords developed in conjunction with the marketing and communications teams
- Interpret creative/messaging direction and technical information and turning them into persuasive copy concepts.
- Edit, proofread, and improve content provided by outside vendors and partners
- Write informative copy that is interesting, entertaining and engaging.
- Coordinate written copy for necessary marketing survey and research initiatives.
- Review and edit communications copy (blogs, long form articles, press releases) as needed.
- Stay current with industry best practices, while monitoring the content and activity of competing product’s marketing voice.
What we're looking for
- 3-5 years of experience as a copywriter, content manager, or editor
- Excellent understanding of digital marketing strategies and tools
- Excellent command of written English and equally outstanding command of verbal English
- A creative mind with the ability to conceive new and varied content that entertains its readers
- Strong self-motivation and work ethic
- Strong organizational skills
- Proficiency with business-related software, including Microsoft Office, Confluence/Jira, Google App suite and production tools.
- A team-focused outlook with a high degree of tact and diplomacy
- Background in Journalism, English, Communications, Marketing or related fields
- A passion for gaming
- A deep knowledge of Rocket League and previous Psyonix projects and games
- Previous experience on a "Game as a Service" title
- A knowledge of the esports and competitive video game scenes
Epic Job + Epic Benefits = Epic Life
Our intent is to cover all things that are medically necessary and improve the quality of life. We pay for 100% of the premiums for both you and your dependents. We offer coverage for Medical, Dental, Vision HRA, Long Term Disability, AD&D and Life Insurance, 401k.
All Epic employees enjoy drinks, snacks, and lunches every day, free of charge - and we offer plenty of annual celebrations for employees and family members to show the love we have for our people. Additionally, each year, we celebrate the Epic family with company-wide paid breaks, generous paid time off, and recognize individuals for 7 years of employment with a paid sabbatical - we think our people are pretty awesome!
Like what you hear? Come be a part of something Epic!
Epic Games deeply values diverse teams and an inclusive work culture, and we are proud to be an Equal Opportunity employer. Learn more about our Equal Employment Opportunity (EEO) Policy here.
