This job listing expired on Mar 29, 2020
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PlayVS is hiring! PlayVS is building a platform to service the broad ecosystem of amateur esports, starting with high school and we’re expanding — quickly. With our current and anticipated growth, we’re searching for a passionate Head of Marketing to join our team.

PlayVS is in search for its first-ever Head of Marketing. As one of the first marketers at PlayVS, you’ll be involved in every aspect of the marketing process, from brainstorming to launch. You’ll be combining your branding, content and positioning skills to create engaging experiences for our growing community.

You are driven. You are endlessly curious. You are passionate about finding creative solutions to challenges.

Here's what you'll get to do

  • Develop a brand & communications strategy for PlayVS and its product portfolio.
  • Test and define brand messaging for key audience segments.
  • Identify and launch a content strategy to generate awareness and engagement with PlayVS brand and products.
  • Launch initiatives that tell the PlayVS story to an even wider audience across: Brand, PR & Content.
  • Research, ideate, and help envision the future of the PlayVS brand.
  • Test, learn, and iterate on everything you do.

Here's what we're looking for

  • 10+ years of experience in consumer-internet marketing.
  • Strong experience with consumer digital products and brands.
  • Experience building and growing consumer brands through content & community.
  • Familiarity working with cross-functional teams & external partners.
  • Excellent communication skills with an ability to translate complex marketing issues into easily understood terms in order to articulate the value of marketing to a wide variety of stakeholders.
  • A user-centric approach and love to think holistically about solving customer needs based on both qualitative and quantitative research.
  • High comfort level with customer discovery, in-person interviews, as well as data (e.g. user surveys, statistics, funnel analytics) to continuously improve the user experience.
  • Entrepreneurial and risk-oriented, with an understanding of the dynamics of small, high-growth companies, and the ability to work in a rapidly changing environment. Confident and experienced decision-maker, comfortable with risk assessment and the ability to assume a leadership role and "push the envelope" when required.
  • Passionate, driven, generous and a motivated self-starter, with deep collaboration skills and EQ.

Bonus Points

  • Experience with high fidelity prototyping
  • Knowledge of HTML, CSS, and React
  • Experience with brand & visual design
  • You enjoying playing video games as much as us!
  • Have a sense of humor, humility, and curiosity