DESCRIPTION:

Execute and own the Social Media Marketing & Community strategy for NRG
Build, execute and maintain engagement strategies on key platforms to build awareness and drive traffic for NRG
Manage Twitter account with over 300K Followers
Manage Instagram account with over 1M Followers
Manage YouTube Account with over 300K Subscribers
Create and publish content on channels to support and engage community
Analyze all social media data and adjust content to ensure maximum engagement. If content is not performing well, craft strategy to garner the highest engagement possible
Strategize and create evergreen content, tap into culturally relevant moments for our brand
Learn and develop the voice and brand of NRG
Analyze key community engagement performance metrics (e.g. reach, engagement and sentiment). Take a solutions-based approach to monthly metrics in order to exceed company goals
Stay up to date on new social media tools
Seek out new opportunities for growth
Work with team of Social Media Producers
Match Coverage

Requirements