This job listing expired on Feb 3, 2022
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Position Summary:

As a Marketing Manager will play a key role in the creation and execution of all events and marketing activations in Brazil for all brands. This also includes management of the strategic marketing direction of all the brands in Brazil; support and management of brands’ marketing objectives, strategies, and philosophies; creation, planning, execution, recapping, and post-evaluation of marketing events and programs, manage athletes and ambassadors integrate all the platforms, Music, Action / Motor / Outdoor Sports, Gaming & Monster Girls for Monster and EDM, Fire and Urban Culture for Burn and the integration of marketing into key sales initiatives to build brand awareness for Monster Energy Portfolio in your specific role. Most part of the activities will be executed in the country but need to collaborate and cooperate with the HQ marketing team and all respective Sales and Marketing local Teams, Distributors, and Agencies to build Monster brands properly in all the markets. Close collaboration and alignment with local marketing and Managers will be crucial in this role to assure execution and Regional plans alignment, execution, and reporting.

  • Achieving quality results & service:
    • Ensures the work of the team is planned and organized to meet challenging deadlines and standards of excellence.
    • Manage budget projects to accomplish forecast vs planned.
  • Thinking clearly, deeply, and broadly:
    • Ability to develop clear strategic direction based on organizational needs.
    • Strong ability to prioritize those needs with medium/long-term planning and short-term tactical delivery.
  • Communicating information effectively:
    • Articulates vision and tactical plans in a compelling and persuasive to ensure activities are aligned with the strategy
    • Practicing innovation & change
    • Uses creativity to overcome challenges and find improvements to ways of working
  • Building collaborative relationships:
    • Develops personal networks of effective internal and external relationships including KO System Bottlers Teams; cooperates well with other team members.

Essential Job Functions:

As National Events Manager At Monster Energy You Will:

  • Be involved in pre-event marketing planning and come up with suggestions to enhance event success.
  • Plan events from start to finish according to allocated budgets, and company playbooks on events and exhibitions.
    Organize, project manage, and ensure overall smooth running of all events and exhibitions.
  • Be responsible for all events logistics and step up to resolve any problems that might occur.
  • Work with multiple key stakeholders and third-party providers.
  • Collaborate with marketing team members and other teams within the organization on marketing and promotional activities for events.
  • Measure and analyze events' success and prepare reports accordingly.

Responsibility:

Bring Monster Energy brands image to life by implementing Image Building strategies through (1) Event Execution, (2) Relationship development, (3) Innovation and idea development (4) Activating Monster Energy brand Properties among relevant audiences. (5) Branding (6) Event Sampling (7) Budget Control, (8) Manage Athletes, Ambassadors, and Partners in order to have the best performance and brand awareness amplification.

  • Event Execution- Execute all events at all levels, including grassroots, for sports & culture that are relevant to Monster Energy and Burn brands & our key targeted consumers.
  • Relationship development- Entrench yourself & Monster Energy Portfolio in the local sports, gaming, music & culture scenes relevant to key targeted consumers. Develop & maintain relationships with opinion leaders in your market for the key image-building scenes in sports, gaming, music & culture. With a local network of opinion leaders, develop new ideas that bring the brand to life through local image building scenes in sport, music & culture.
  • Innovation and idea development - Ideas are spawned on the ground at events during interaction with opinion leaders. These ideas will be retained and shared and tested for potential with the marketing team.
  • Activate Monster Energy and All Brands Events & Properties- Activate & leverage global, national & regional events & properties that fit within the established local market business plan -Leverage local media merchandising opportunities.
  • Branding- Ensure that all branding/ logo use is acceptable at least at all events and activations and is approved and under the direction of the Director of Marketing.
  • Event Sampling-Carry out large-scale, event-based product sampling operations. Work closely with MAT Team ensuring high standard events execution.
  • Budget Control- Control and planning of assigned Budgets for all brands in Brazil.
  • Manage Athletes, Ambassadors, and Partners in order to have the best performance and brand awareness amplification through earned and paid media.
  • Promotional Items - Search different promotional to increase sales. Manage Promotional items inventory & logistics to maximize brand exposure and awareness.

The ideal candidate will be a self-starter and possess the ability to maintain confidentiality and will have some marketing experience.

Position Requirements:

  • +7 years of experience in the creation and execution of events and marketing activations.
  • Bachelors Degree in Business Administration, Marketing, or related careers.
  • Postgraduate or MBA Course Desired.
  • Fluent in Spanish and English.
  • Strong knowledge in Athletes, Sports, Urban Culture activations, and Social Media. Music and Gaming knowledge will be a plus.
  • Excellent at managing time, priorities, and expenses.
  • General knowledge of marketing desired and or education in a related field.
  • Position requires independent judgment and initiative, strong attention to detail, and the ability to anticipate needs and can accomplish tasks without direction.
  • Ability to work independently and create a team-oriented environment.
  • Ability to work long hours and consecutive days.
  • Maintain a Monster Portfolio-oriented image.
  • Flexibility to travel as needed.
  • Good writing skills.
  • Utilize Microsoft PowerPoint and Excel at high competency level, MS Word, and Outlook.
  • Must have a clean driving record.