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Mindfuture World Ltd

Digital Campaign Manager

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Mindfuture World Ltd
πŸ‡¬πŸ‡§ London
Β£55,000 – Β£72,000 GBP per year

Digital Campaign Manager/Conversion Optimisation Manager/ Immediate start/ London

Description:

A Marketing Campaign Manager / Conversion Optimisation Manager is needed by a fast-growing and high energy b2b2c ad tech company player in a really unique field.

You will be responsible for improving the advertiser experience and in turn ensure a longer lifetime value. Joining an innovative team; this role will drive revenue growth across a portfolio of services.

Responsible for:

  • End-to-end responsibility for delivering digital influencer campaigns for our Advertisers
  • Taking an active part in campaign preparations - calls/briefs with clients, creative design, copy preparation, campaign planning
  • Media buying
  • Overseeing campaign delivery - management, reporting, data analysis, optimization
  • Ensuring campaign delivery towards Advertisers’ KPIs (in terms of volumes, sales and/or quality)
  • Drive sales and traffic for subscription, sales or installs campaigns
  • Develop a strategic approach to Conversion Rate Optimisation and the User Experience
  • Constant process optimization and coming up with new ways to deliver results and delight our Advertisers
  • Serving as an advisor and strategist while working with Advertisers
  • Communicating effectively and influencing our Streamers network
  • Working closely with C-team, Developers, Streamer Account Managers, Sales

Requirements:

  • At least 5 years’ experience working with digital paid campaigns (from agency/media house as a Media Buyer, Campaign Manager, Paid Campaign Manager, Acquisition Manager, Performance Marketer or Lead/User Acquisition Specialist)
  • Delivering and optimization performance campaigns against clients sales/revenue targets (CPV, CPC, CPA, CPE models)
  • Multi-channel experience - PPC/search, social, video, native or banner
  • Experience in overseeing campaign management process end-to-end (prepare, plan, design, copy, analyse, report, optimize)
  • Strong content and Campaign Management skills
  • Very strong analytical skills using data to drive performance.
  • Some knowledge of Creative design and Copy preparation
  • In-depth knowledge of social media marketing industry
  • Bachelor’s degree in Marketing (or similar relevant field)
  • Proven track record in outreach campaign strategies

Skills:

  • Problem-solving skills
  • Well-organized with great time management skills
  • Can-do attitude
  • Effective impeccable verbal and written communication skills
  • Analytical skills
  • Outstanding project management skills