Overview

HTC Vive™ is the world’s leading virtual reality platform which launched with the aim of bringing room-scale VR to the world. We are currently growing our European team, where we are focused on delivering on the promise of consumer and enterprise VR with game-changing technology and best-in-class content. We are working hard to build the future of the VR ecosystem with incredible hardware technology, working with developers to drive innovation on our platform and with Vive Studios and Viveport to invest in and deliver the best VR content (games, video, tools and more!) to our customers.

There is a current opening in the European Marketing Team for someone who is passionate about VR and technology and wants to help build the Vive brand out across Europe. We are looking of a proven self-starter who is a results driven marketing manager with at least 2 – 4 years’ experience with a major retail brand or agency who has demonstrable experience of running and executing omni/multi-channel marketing campaigns, directly with customers and third party suppliers.

Responsibilities

Developing, driving and implementing channel marketing activities for selected groups of channel partners localising communications and marketing assets for the German market (from English to German)
Performance and data driven marketer; responsible for performance activities and providing updates, reporting and recommendations
Oversee all aspects of event management (digital , social, Crm, retail and PR)
Understanding changing and differing priorities depending on territories and how these impact channel marketing
Developing and overseeing the marketing plan for Vive product and content for specific channels (PR, Retail, Digital) within the organization
Integrate EU marketing strategies with retailers to drive online traffic to retail websites.
Working closely with all aspects of the business to gather product and channel insights.
Coordinate different functions (Retail Marketing, Retail Training team, Account Manager and Agencies) concerning retail related programs
To help build effective relationships with retail partners for HTC retail program definition and execution
To ensure thorough and up to date knowledge of the retail industry, including competitors, retail partner performance and consumer trends

Person Specification

2 – 4 years of marketing experience in a team based role
Proven track record in executing complex projects within a matrix structure
Excellent communications and interpersonal skills; ability to interact with virtual teams.
Experience working across cultures and European territories
Knowledge of and familiarity with the German audience in terms of language and copy is desirable
Agency management experience preferable
Asset development – brief to delivery and in accordance of our Brand Guideline
Strong use of digital media, marketing and social media would be a strong advantage.
Demonstrated ability to work autonomously and manage a wide variety of projects simultaneously and under deadline.
Track record of identifying and creating new marketing opportunities within a channel.
Commercially aware, has had prior dealings with third party stakeholders and customers, considering and justifying the investment implications and ROI of activities within a retail marketing plan.
Good networker - is able to build effective relationships within the channels at multiple levels
Involvement in the VR community within Germany via conferences, meetups or in prior role is a strong advantage
University degree or equivalent commercial work experience

Key Competencies

Fluent in both English and German (spoken and written)
Planning & Organising
Team player, but also independent working
Execution & Delivery
Communication with influence
Customer Focus
Creativity and innovation

Any other relevant information

Remote working based in Germany with some European travel