Job Description:

• Lead the development of strategic content and social media campaigns that align with global strategy and help meet the goals of your team
• Anticipate potential negative coverage and serve as an adept crisis communications manager
• Manage communities on all marketing channels
• Pitch media to produce stories on BOOYAH! and manage the system to keep media updated and informed on the latest news
• Land positive coverage of BOOYAH! across all social media marketing channels including Facebook, Twitter, Discord, Instagram and YouTube
• Help manage communications content strategy, including photography, throughout the year and for specific marketing campaigns
• Help manage Global Communications efforts, from story creating through the on-site media experience, for all BOOYAH! Events
• Work with team to develop earned media measurement standards across BOOYAH! and set up systems for tracking and distributing reports/clips/coverage to partners

Job Requirements:

• 3+ years of experience in social media management
• Marketing and communications experience in esports, traditional sports, or entertainment
• At least 6 years managing communications strategy for major, public-facing products
• Passionate about games with knowledge of the gaming industry
• Strong communication and networking skills
• Able to handle multiple tasks in an organized manner and deliver under pressure
• Proven work in running the social media community is a plus
• Language proficient in Hindi and English (Tamil is a plus)