# \[HN, Garena\] Senior Performance Marketing

## Details

- **Company:** [Garena](https://hitmarker.net/companies/garena.md)
- **Location:** Hanoi, Vietnam
- **Contract type:** Full Time
- **Level:** Senior \(5+ years\)
- **Tags:** Marketing, Data Analysis
- **Posted:** 2026-08-07
- **Apply:** [View and apply on Hitmarker](https://hitmarker.net/jobs/garena-hn-garena-senior-performance-marketing-4254561)

## Description

**QUEST AVAILABLE**
You'll own the daily ad engine behind Garena's biggest game titles — turning budget into players, campaign by campaign, across multiple games at once.

**YOUR MISSION**
You run the ads that keep our games growing — literally. Every day you're live on Meta, TikTok, and Google Ads: setting things up, reading the numbers, catching what's off, and calling what to scale, tweak, or kill. Nobody hands you a script — you bring the reasoning, your Senior signs off.

### Responsibilities

**YOUR QUEST**

Daily Ads Execution

- Own daily user acquisition (UA), user engagement (UE), and Boost Post execution across multiple games once you're ramped up.
- Set up and launch ads independently on Meta, TikTok, or Google/YouTube after direction from your lead.
- Monitor live performance, budget pacing, and abnormal signals daily against standard checklists.

Optimization & Validation

- Propose optimization moves — audience targeting, bid adjustments, creative rotation, pacing, pause/scale calls — backed by clear reasoning, for senior approval.
- Run UAT (user acceptance testing) on the internal Ads Manager tool before releases.
- Cross-check reporting numbers from the internal reporting tool against the ad platforms' own data to catch discrepancies early.

Quality & Mentorship

- Review output from Collaborators (part-time execution support) and give clear, kind feedback before it reaches your Senior.

Reliable Operations

- Keep trackers, supporting evidence, and recurring notes accurate and current, so the wider team can rely on them without double-checking.

### Requirements

**YOUR STATS**

What you need:

- Bachelor's degree, plus 2+ years hands-on experience in digital/performance marketing, ideally on app or gaming products
- Proven track record managing and optimizing large-scale ad budgets across Meta, Google, and TikTok Ads
- Data-driven — comfortable with SQL, Power BI, Excel/Google Sheets, and mobile measurement tools (AppsFlyer, Sensor Tower, Data.ai, or similar)
- Fluent in Vietnamese and English, with the confidence to explain complex campaign data to non-marketing stakeholders
- Self-driven and detail-oriented — comfortable owning execution independently in a fast-moving, multi-game environment

What sets you apart:

- Genuine passion for gaming — you use the products you market
- Strong stakeholder instincts — active listening and collaborative problem-solving, not just campaign execution

**WHY JOIN THIS QUEST**

- Real stakes, real impact — Your calls on budget and creative reach millions of players across multiple game titles. What you optimize today shows up in tomorrow's install numbers.
- Level up fast — Real work from day one. Sharp team, steep learning curve, and nobody's here to babysit you.
- Solid loot — Good pay, modern facilities, health coverage, free gym, and make your mark on the gaming industry.

**READY TO PLAY?**
Drop your application. Show us what you've got!

- Your CV
- The Garena Application Form (Download the file from the link, fill in and upload it with your CV): [https://shorturl.at/yjhxh](https://shorturl.at/yjhxh)