This job listing expired on Feb 14, 2021
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Job Description

As Marketing Strategist in Gameloft HQ marketing team, you will work closely with our network of marketing managers and game teams in order to deliver best-in-class marketing strategies and creative concepts aimed at sustaining the launch and promotion of our games in the highly competitive market of free-to-play videogames for PC, consoles and mobile.

MISSION

  • Build the marketing strategy of our next launches with the Product Marketing Managers
  • Come up with the right messaging strategy for our new projects, based on the game pillars and audience insights
  • Co-define and help planning the marketing key beats of our launch strategies, and recommend the best marketing channels to be used for each type of activation and audience segment
  • Deliver a wide range of creative concepts, autonomously or with the help of external agencies, serving various games, audiences, and marketing or business objectives (awareness, engagement, conversion)
  • Deeply understand internal teams’ marketing, product & business objectives or challenges, analyze data and uncover insights that will set your creative orientations and inspire your concepts
  • Review and when needed challenge creative concepts and marketing strategies proposed internally by other teams, in order to make sure they’re on par with the market and audience expectations
  • Benchmark emerging tactics and trends on the market with a focus on F2P PC & console games
  • Create recommendations, pitches and documents that are strategically grounded, of superior textual and visual quality, and that turn complex business situations into easy to understand experiences

Requirements & QualificationsQualifications

  • 5+ years of experience in marketing roles within gaming or entertainment industries
  • Experience in marketing PC & console games, ideally F2P titles
  • Experience managing external agencies on PC/Console titles
  • Conceptual and creative thinker who is strategically-centered
  • Excellent storytelling and general communications skills – written and verbal
  • Perfectly fluent in English – all deliverables expected in English
  • Strong ability to analyze and synthesize
  • Collaborative mindset share expertise and resource, include all who can contribute to a successful outcome, stay engaged even when not in full agreement.
  • Knowledge and passion for video games from gamers titles to casual social games, and entertainment as a whole

Additional InformationWhy Join the World of Gameloft?

  • Because you want to take part in the rise of a dynamic, stimulating, and captivating sector!
  • Because you want to be part of an exceptional experience, within a company that is constantly growing!
  • Because you want to work within a team made up of people motivated by, and passionate about, their field!
  • Because you want to work with talented people who are industry pioneers!
  • Because you love the idea of expanding your horizons within a cosmopolitan corporate culture and sharing your know-how with colleagues at the other end of the Earth!
  • Because you want to work with renowned partners and clients such as Apple, Google, Nintendo, Disney, Marvel, and many others!
  • Because you want to push technology to its limits – to succeed at creating console-quality games for mobile phones!
  • Because you’re in search of great working conditions and benefits, all within a modern, friendly space!
  • Or just because you’re looking for a great place to work!

Join the Game !