This job listing expired on Mar 29, 2024
RESPONSIBILITIES
- Develop and implement a robust social media strategy that drives conversation, promotes the FlyQuest brand message, and provides value to all current and future fans of FlyQuest
- Ensure all aspects of FlyQuest are being appropriately conveyed to the community in a timely fashion, while maintaining the day-to-day content needs of Twitter, Facebook, and Instagram
- Manage the day-to-day social media content production process, ensuring creative is channel-appropriate, tags and links are optimized, and value is derived by the fans
- Create and execute monthly calendar and social media campaigns focused on building community
- Travel to and cover all games, shoots, team outings, and other events deemed important to the progression of the team’s brand
- Apply analytics to derive actionable insight from platforms to inform social media content decisions. Utilize analytical findings to provide a smart perspective on overall social and content industry landscape, trends, and best practices
- Track and monitor KPIs to ensure growth goals are consistently achieved
- Aid in the execution and target setup for paid social media posts on channels such as Twitter, Facebook, and Instagram
- Drive thought leadership around social media content development, engagement practices, measurement, and process
- Generate monthly reports on marketing campaigns’ performances
- Optimize website and social media channels for SEO and user experience
- Analyze and interpret key metrics for website traffic and social media channels
- Partner with advertising and media specialists to increase marketing results
REQUIREMENTS
- 4+ years social media management experience
- Exceptional interpersonal and communications skills both verbal and written, with a strong attentiveness to deadlines
- Entrepreneurial mindset with the ability to work weekends and nights when in season to ensure proper coverage for the team
- Strong independent work ethic, excellent time management skills, and high level of integrity