# Senior Manager Digital Products Growth & Engagement

## Details

- **Company:** [Esports Foundation](https://hitmarker.net/companies/esports-foundation.md)
- **Location:** Riyadh, Saudi Arabia
- **Contract type:** Full Time
- **Level:** Senior \(5+ years\)
- **Tags:** Product Management, Product Design, Marketing, Data Analysis, Esports
- **Posted:** 2026-02-11
- **Apply:** [View and apply on Hitmarker](https://hitmarker.net/jobs/esports-foundation-senior-manager-digital-products-growth-engagement-4448452)

## Description

Team: Media & Fan Marketing

Activity: Full-time

Role grade: (7)

Direct reports: 0
Indirect reports: 0

Reporting to: Director Digital Products

Role location: Riyadh, Saudi Arabia

**Job Purpose:** As the Senior Manager Digital Products Growth & Engagement, you will own the strategy, roadmap, and execution for fan growth, engagement, and retention across our web and mobile digital experiences. This role is accountable for executing large-scale, moment-driven events and potentially turning them into a continuous, year-round digital ecosystem. You will design and scale powerful engagement loops using gamification systems, personalization, and messaging, while partnering closely with internal and external teams and partners.

### **Duties and Responsibilities**

- **Growth Strategy:** Define and own the fan growth, engagement, and retention roadmap across web and mobile platforms.
- **Gamification Systems:** Design, build, and scale loyalty programs, quests, progression systems, and engagement mechanics that drive repeat participation.
- **Special Products:** Own the strategy, expansion, and execution of fantasy leagues, predictions, and other interactive fan products.
- **Lifecycle Optimization:** Define and continuously optimize the end-to-end fan journeys, from initial activation through post-event re-engagement.
- **Experimentation & Optimization:** Drive a culture of experimentation through split testing and rapid iteration to systematically improve engagement and retention.
- **Narrative Integration:** Partner with creative and content teams to translate brand narratives and storylines into compelling digital engagement experiences.
- **Commercial Alignment:** Collaborate with commercial teams to design and execute sponsor-safe engagement activations.
- **Performance Tracking:** Define, track, and report on engagement performance using clear, data-driven KPIs.
- **Opportunity Identification:** Identify and validate new digital growth opportunities based on fan behavior analysis, product insights, and brand alignment.

### **Education and Experience**

- Bachelor’s degree in Business, Marketing, Computer Science, Digital Media, or a related field.

- 7+ years of experience in digital product management, growth product, or consumer engagement roles.
- Proven track record in owning growth, engagement, and retention strategies for large-scale consumer digital platforms.
- Hands-on experience designing and scaling gamification systems, loyalty programs, or engagement loops.
- Strong experience working with cross-functional teams, including marketing, content, community, engineering, analytics, and commercial partners.
- Experience in sports, gaming, entertainment, or live event ecosystems is strongly preferred.

### **Knowledge, Skills, and Abilities**

- Deep understanding of growth product principles, engagement loops, and product lifecycle management.
- Strong analytical mindset with the ability to translate data into product strategy and experimentation plans.
- Experience with personalization, segmentation, CRM, and notification systems.
- Proven ability to balance creative storytelling with data-driven decision making.
- Excellent stakeholder management skills, with the ability to influence across senior team members, without direct authority.
- Comfortable operating in fast-paced, high-visibility environments with evolving priorities.

### **Benefits**

- Relocation support
- Transportation allowance
- Competitive compensation
- Housing allowance
- VIP medical insurance
- Opportunity to work on a new exciting project with a group of passionate professionals. You will get the freedom to excel and make a real impact

### **Diversity disclaimer**

Our mission is to build a diverse organization where our members, regardless of background or identity, have a sense of belonging. We genuinely believe that thanks to creating a collaborative environment where different perspectives are valued, we can achieve more. Together, we want to reshape the boundaries of what is achievable in the esports domain.