At ESL, the world’s largest esports company, we create unforgettable gaming experiences. We’re looking for a seasoned Marketing and Social Media professional with a passion for building community and a commitment to shaping the future of esports and gaming in North America.

Responsibilities:

Ideate and activate cohesive Marketing strategies based on business objectives and priorities across the ESL portfolio of products
Develop multi-channel Marketing and promotional campaigns and manage day-to-day initiatives and budgets
Ensure on-brand creation and fulfillment of assets across a variety of Marketing channels
Drive paid digital and Social Media Marketing strategies
Work cross-functionally with global teams across multiple disciplines including Production, Operations, PR, Sales and others to articulate product and brand vision to local constituents
Oversee local, grassroots Marketing teams/brand ambassadors in-market and ensure effective communication and resource efficiency
Develop and cultivate key strategic relationships with stakeholders including venues, partners, agencies and other third-party service providers
Leverage consumer and market insights to assess campaign effectiveness, setting KPI’s to measure overall success
Collaborate with external event stakeholders to execute relevant and impactful co-promotional opportunities
Stay up-to-date and ahead of trends across the esports/gaming and live events space

Qualifications:

Bachelor’s Degree in Marketing, Advertising, Business or related field
Masters a plus
5+ years of progressive Marketing experience
Excellent verbal and written communication skills
Working knowledge of sports, esports and entertainment industry
Strong background in digital and social campaign activation both organic and paid
Proficiency and deep understanding of analytics platforms/tools including SEM/SEO, Google Analytics, Twitter/Facebook Analytics, etc…
Experience working in dynamic and complex organizations
Cursory knowledge of ticketing vendors and software