This job listing expired on Jul 21, 2020
Epic is looking for an Associate Marketing Manager for the Epic Games Store who understands the importance of data as a tool, but is driven by understanding the product, the audience, and building relevant and engaging campaigns across media. The ideal candidate will have a strong digital retail experience running and optimizing marketing campaigns, establishing new working processes, building productive internal relationships and working with partners. If youโre a passionate gamer who is even more passionate about digital marketing then we want to hear from you!
The person in this role will be responsible for the following:
- Own and optimize store merchandising through support planning, asset acquisition, copy design and ongoing maintenance
- Improve visibility of store merchandising performance matching business KPIs while forming strong opinions on future development goals
- Become an expert in CMS and display creativity when dealing with merchandising based problems
- Build knowledge of how customers interact with the store across different locales
- Work with multiple Epic Games Store teams to build out internal marketing schedules/tracking documents/agendas, identifying and organizing key plus up opportunities at both the store and a title level
- Work with partners across the business to coordinate asset deliveries ensuring content is acquired ahead of time to drive efficient amplification of new marketing beats
- Managing relationships with platform and amplification stakeholders to ensure our games receive appropriate levels of support
- Work with publishers to advise on local best practice and amplify with community managers where appropriate.
- Analyze the impact of marketing campaigns and broader publishing efforts on player acquisition, engagement, and overarching business objectives
The ideal candidate will have a mix of the qualifications below:
- 2-3 years of appropriate experience with digital retail / Ecommerce
- Passionate about PC Gaming and digital marketing
- Ability to manage multiple tasks and efficiently manage their own time as part of virtual teams
- Ability to form well rationed opinions based on area of work, business objectives and data
- Experience evaluating creative materials and assets based on strategic objectives
- Awareness of local trends and cultures to enforce as part of a global approach to marketing and sales
- Ability to identify information flow pinch points and recommending new processes to optimize
- Excellent partner management skills
- Great written and verbal communication skills