We are Electronic Art’s Marketing and Commercial Organization (MCO). Our teams build meaningful relationships with hundreds of millions of players around the world who love our games. We aim to be the best at meeting players where they are and supporting them throughout their journey with EA. Our teams develop the strategic vision of our products, run outstanding multi-channel campaigns, build global engagement across all touchpoints, develop global insights, and propel sales and global publishing. We understand the dynamic international landscape so we can bring relevant content, promotions, and help to players anywhere.

We foster an environment where our teams create the most amazing work of their career while inspiring the world to play.

We are looking for an EA SPORTS Marketing and Communications Manager to join the team on a 12-month contract and represent EA in the local market and cover the Greater South-Eastern Asia (GSEA) region. You will maximize all existing and future high-value partners and champion local campaign activation.

Responsibilities

Execution of local marketing activations within the framework of the overall marketing strategy for the assigned franchises
Maintain and leverage all priority local partners – media, clubs, brands, first-party, etc.
Plan and execute against local earned media campaign beats, whilst managing all budgetary reconciliation and updates
Create and deliver local content commissioned within the local marketing strategy
Provide feedback and assistance on key campaign elements (including media campaign)
Manage local agencies and execution partners
Maintain a close partnership with the Country Engagement Manager for regional comms & community management

Qualifications

Strong understanding of the Geographic region, with the ability to detail key markets & consumer groups within those markets
Knowledge of key cultural celebrations and holiday periods, including key relevant market events that are unique to the market (eg. Sporting events, Historic personality celebrations, Gaming events)
Detailed understanding of key market partners in the region (Publishing partners, Distribution, retail, 1st Party, Agency)
Firm grasp of market socio-economic factors such as demographics and market infrastructure indicators (eg. Payments, Internet penetration) which impact our players in the region
Experience in managing agencies and production partners
Experience working with remote cross-functional teams
Passion for Sports/Football, video games, and the entertainment industry!