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Electronic Arts

Consumer Researcher

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Electronic Arts
πŸ‡ΊπŸ‡Έ San Francisco, CA

About the Role

We are looking for a passionate Researcher to join our growing Research team (UX and Consumer Insights focused). You will report directly to the Sr. Manager, UX Research (CrowdStar). You will work side by side with studio leads, producers, designers, engineers, and product managers to implement research centered on understanding the player base and improving the play experience across our CrowdStar games. You will learn and work on a variety of product research, marketing research, and consumer insights methods.

What you will do in this role:

  • Report relevant insights to game development teams that inform product decisions and game designs
  • Play the games in development and contribute to design discussions and feedback sessions
  • Collect and report on qualitative or quantitative data from play tests, diary studies, surveys or data from other games user research methods
  • Analyze large datasets of player behavior
  • Lead the full life-cycle of research projects from study design to data reporting to following up with teams on how they are acting on the insights
  • Moderate play test sessions, conduct focus groups and manage diary studies
  • Write and code efficient surveys that tap in to both the Glu audience and outside audiences
  • Be willing to set up equipment for studies (web cam, streaming media, audio, installing builds on devices)
  • Keep track of budgets and product road maps alongside studio leads
  • Conduct heuristic or expert evaluations of competitor titles
  • Communicate with various Glu departments, such as legal, customer service, user acquisition, and analytics for the purpose of research

What you need for this role:

  • 2+ years of experience leading or assisting in consumer research projects in the gaming or mobile app space, or equivalent relevant experience
  • BA, BS, MS, MBA, MFA or PhD in Computer Science, Psychology, Sociology, Anthropology, HCI, Human Factors, Design, Media Studies, Interactive Design, Game Design, Symbolic Systems, Entertainment Technology, Digital Culture or related field
  • Visualize data in unique ways, present evidence and make recommendations to development teams (i.e. PowerPoint, or other infographic tool)
  • Strong data manipulation skills (i.e. Excel, R, SPSS)
  • Have interest in games, game design and free to play economies for different genres including fashion,, FPS and sports
  • Passion for helping teams create the best possible player experiences by informing great design with great data
  • Interest in exploring cutting edge methodologies or applying research methodologies from other fields to the evaluation of games
  • Bonus background in statistics, market research, quantitative research methods, design strategy, prototype testing, or product validation
  • Bonus skills: Tableau, R, SQL, light scripting
  • Experience as a leader on multiple user research, game design theory, human factors, psychology, or participatory design project in an academic or industry setting.

About EA

At Electronic Arts, we exist to Inspire the World to Play. We create extraordinary new game experiences for our millions of players everywhere by bringing together talented people that combine creativity, innovation, and passion. We know that our strength lies in the diversity of our people. We immerse our employees into an inclusive culture, and provide opportunities for learning and leading that allow them to do the most impactful and rewarding work of their careers. We put our people first. We provide comprehensive benefit packages with a focus on health and wellbeing to support your needs and help you balance your career and personal life. We provide access to dynamic and collaborative work environments, opportunities to connect and contribute through our Employee Resource Groups, and support for a balanced life with paid time off and new parent leave, plus free video games and so much more! Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.