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Corsair

(Closed) Marketing Content Manager

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Corsair
πŸ‡ΊπŸ‡Έ Fremont, CA

General Purpose: The Marketing Content Manager will be responsible to:

  • Lead content strategy & write content for all digital channels.

Position Summary, Responsibilities and Expectations:

  • Guide content strategy across all digital formats: web content (landing pages, product detail pages, loyalty site), editorial, and advertising channels (search, social, display, email, affiliate, video)
  • Write engaging content for Corsair’s website and digital assets
  • Create and iterate editorial calendar and style guides
  • Expert at website content writing as well as conversion-focused writing for demand gen and digital
  • Create messaging variants for A/B testing
  • Work closely with the design team to create compelling, creative, and impactful brand campaigns
  • Collaborate with marketing, UX, and web development to design and output an intuitive experience, unified voice, and persuasive eCommerce journey
  • Conduct content audits and gap analyses to identify areas for opportunity, deeply understand user-base to find ways to connect with customers, influencers, and engaged audiences
  • Partner with SEO to ensure organic ranking best-practices are integrated into content processes

Essential Skills and Experience:

  • Ability to simultaneously lead content strategy, write engaging content, and write compelling copy
  • 3+ years in creating marketing content and copy for websites and other digital assets
  • 5+ years in technology marketing
  • BS/BA in marketing, journalism, communication or other relevant field
  • Ability to build compelling messages and storylines that align with personas and customer journeys
  • Ability to envision, internalize, and communicate a strong brand voice
  • Expert communicator with strong interpersonal skills
  • Comfortability with testing and analytically driven iterations
  • Ability to communicate complex concepts clearly and persuasively across different audiences at varying levels of the organization
  • Knowledge of Esports, PC gaming, and PC building a big plus
  • Examples of work samples / websites / portfolios appreciated
Apply Now
This job has been closed. Either the position has been filled or it is no longer active.