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Andbox

Head of Events

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Andbox
๐Ÿ‡บ๐Ÿ‡ธ New York City, NY

About the Job

Andbox is an esports entertainment and media company. Based in New York, Andbox has leading esports teams competing in Call of Duty, Overwatch and Valorant and a stable of world-class gaming influencers. The brand is widely recognized as the gold standard for esports localization and NYC market engagement.

Weโ€™re looking for a Head of Events to join our leadership team to develop and execute innovative consumer experiences/activations/events that drive awareness, engagement and revenue for Andbox and our brand partners. This role requires expert collaboration skills as you will partner with teams across the organization to meet event needs and achieve company and partner KPIs. You are a creative, highly organized problem solver and have experience in event marketing for both large scale events and smaller VIP activations in person and virtually. Most of all, you thrive in a fast-moving, fluid environment and passionate about gaming culture.

Responsibilities

  • Develop, plan and execute live and virtual events and offline experiences across Andboxโ€™s portfolio of brands including but not limited to: strategy, scope, budget, business operations, vendor sourcing/management, staff, ticketing, talent management, on-site attendee experience and logistics
  • Responsible for coordination of creative, comms planning and sponsor obligations in partnership with marketing, content and sponsorship stakeholders.
  • Work closely with partnerships team to create and package sponsorable events and activation opportunities
  • Act as day-to-day point of contact for all third party event and production agencies and contractors
  • Act as the business lead to interface with finance to ensure all events and activations meet financial goals set by the company
  • Own postmortem ROI evaluation and event follow ups including reporting event/programming performance via first party surveys, generating recaps and providing insights for optimizations
  • Maintain a strong understanding of relevant trends in gaming, events, social and technology that will keep our programming ahead of the competition and extend the footprint of our events via technology, innovation and content.
  • Mastery of key software/event marketing tools such as Google slides, Google sheets, Airtable, Splash, required to build, deliver, and manage successful experiences and campaigns

Minimum Qualifications

  • Proven track record of creating impactful experiences that garner press, increase brand awareness, foster community engagement and drive revenue
  • 8+ years of experience in experiential marketing, event production and/or brand activations for both virtual and in-person events
  • Strong project management skills; ability to effectively manage multiple projects/shifting priorities, on time and within budget
  • Comfortable driving strategy with senior leaders while functioning as an individual contributor and executing the day-to-day

Preferred Qualifications

  • Extensive experience with outside agencies, freelancers and vendors
  • Ability to partner and communicate effectively on cross-functional projects/teams including content, consumer products, partnerships, finance and audience development
  • A passion for gaming and esports
  • Working knowledge of existing and emerging trends in live streaming, fashion, music, entertainment, arts, sports and pop culture
  • Experience in a high-growth start up

Salary

  • Commensurate with individual experience