Company Overview:
Age of Learning is a leading education technology innovator based in Glendale, California, with a talented team of 500+ individuals comprised of nationally-renowned educators, curriculum experts, designers, animators, engineers, and more. We develop engaging, effective digital learning technology and content to help children build a strong academic foundation for lifelong success.
Our flagship product ABCmouse Early Learning Academy® is a comprehensive online curriculum and the #1 digital learning product for young children. To-date, more than 20 million children worldwide have completed over 5 billion Learning Activities on ABCmouse. We recently launched Adventure Academy, the first massively multiplayer online (MMO) game designed specifically to help elementary- and middle-school-aged children learn. It features thousands of engaging Learning Activities—including minigames, books, original animated and live action series, and more—in a fun and safe virtual world. Other Age of Learning programs include immersive English language learning products for children in China and Japan; ReadingIQ, a digital library and literacy platform; and a groundbreaking personalized, adaptive digital learning system that individualizes math instruction for every child through AI-driven technology.
We are committed to helping all children succeed. Through the Age of Learning Foundation, we make our research-proven educational products available at no cost to millions of children in need through schools, libraries, Head Start programs, community centers, and other governmental and non-governmental organizations. This work has served communities on 5 continents and continues to grow today.
As we expand our global reach and increase the educational impact of our programs, we’re looking for passionate, ambitious, and collaborative leaders to become a part of our growing team.
Summary:
Age of Learning is seeking a full-time Senior Community Manager to engage with our subscriber parents and to build their trust and loyalty. We have a large social following among our key products (ABCmouse and Adventure Academy), though do not proactively engage parents in other ways (e.g. email) at this time. We are seeking an expert to help us build a stronger, more loyal community across social channel, emails, and other communications/strategies.
Responsibilities:
- Build trust and loyalty among parents and teachers, enabled by deep understanding of our products, the parent landscape, and effective content/creative.
- This role is creative meets data. You will be responsible for developing content that fosters a deep sense of community and grows both brand engagement and revenue. You will manage the strategy.
- Develop strategic vision and plan for our social channels and emails (outside of those sent by Marketing), with the goal of increasing engagement, retaining, and supporting the attraction of new parents.
- Implement a framework and develop data-driven insights to optimize content delivery that drives engagement across all accounts.
- Collaborate with teams throughout the organization and shape creative content development for social media and email marketing.
- Grow and enhance our social media presence across platforms; Manage community comments and messages, in partnership with Customer Support and others.
- Develop data-driven insights to optimize content that drives engagement; monitor trends, test new ideas, and help key stakeholders understand what is working and why.
- Create and maintain a social posting and email calendar.
- Analyze performance data and iterate to achieve optimal performance.
Required Qualifications:
- Bachelor’s Degree, preferably in Marketing, Communications, Public Relations or related field.
- Preferred 6+ years’ experience in social community management, with proven examples of strategies and campaigns, such as demonstrating audience growth and increased engagement.
- Strong copywriting skills and editorial judgement.
- Knowledge of social scheduling and social analytic tools such as Sprout, Hootsuite, etc.
- Ability to adapt and to improve/optimize through data analytics and performance.
- Creative thinker and eager to learn.
- Understanding of consumer social media campaigns, with deep knowledge of the parenting audience being a plus.
We Provide:
- Medical, Dental, Vision + 401k
- Highly competitive PTO policy
- Casual Dress Code
- Snacks + Drinks (Coca Cola Freestyle Machine)
- Gaming room including an Arcade (2,000+ games)
- Frequent team and company outings
- Limitless opportunities for professional growth!
